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Self Control

"Self-control means controlling emotions. Some investors value dividends for self-control reasons as well as for reasons that stem from hedonic editing."
Shefrin (2000) page 30

• SHEFRIN, Hersh, Beyond Greed and Fear : Understanding Behavioral Finance and the Psychology of Investing.
• THALER, R.H. and H.M. SHEFRIN, 1981. An Economic Theory of Self-Control. The Journal of Political Economy. [Cited by 218]
• THALER, R.H. and H.M. SHEFRIN, 1981. An Economic Theory of Self-Control. The Journal of Political Economy. [Cited by 218]